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SMB Community Podcast by Karl W. Palachuk

Focused 100% on IT Service Providers and SMB IT Consultants. The SMB Community Podcast is produced by Karl W. Palachuk and the Small Biz Thoughts Technology Community. Dedicated to the success of every IT professional. Episodes drop every Thursday. Hosts include Karl W. Palachuk, Amy Babinchak, and James Kernan.

Oct 7, 2015

Report One from SMB Nation 2015.

Featuring Nick East from Zynstra and Dave Seibert from SMB TechFest.

Nick East

Nick East

Last year Zynstra ( pretty much dominated SMB Nation with demos.

This year Nick East announced that Zynstra is now distributed both through Ingram’s cloud program and through D&H. In fact, they were at the show with D&H ( If you’re interested in finding out more, there’s a TCO (total cost of ownership) tool on the Zynstra site.

Research shows that the number one thing you can do to increase your company’s value is to increase Recurring Revenue, followed by Professional Services. At the bottom are hardware and software. Zynstra’s goal is to turn all of these into recurring revenue.

Nick also noted that Zynstra has a new acceleration program that gives you a huge boost in margin for your first three deals.



Dave Seibert and Karl Palachuk

Dave Seibert and Karl Palachuk

Next I talked to Dave Seibert from SMB TechFest ( about the big event they have coming up October 15-16.

I will be joining Dave on the stage on the 16th. I fly in from Australia that morning. I’m renting a car and driving down to Orange County just in time to climb on stage. Join me.

. . .

In this interview, Dave talks about technology trends and some of the things we’re going to cover in our talk at SMB TechFest. I’m sorry I won’t see all the great speakers, including Gil Cargill, James Kernan, and Mike Semel.

I’d love to see you there!


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