My friend Mark Moreno is an active member of the SMB community, an SMB 150 award winner, and an Autotask user. He owns C&M Support Services & Consulting, Inc. in Elkhart, IN. He has built a great business based on a specific kind of client, which he calls the “Mom and Pop” mid-market. This is an interesting hybrid market that operates just like any other small business when it comes to buying an decision-making. But they spend at the level of enterprise companies.
Mark gives us a quick intro to the topic here, but he will have a much more detailed presentation at the SMB Online Conference next week. Mark’s topic at the conference is Serving Larger Clients – The Mid-Market: An Opportunity You Do Not Want to Miss.
Mark’s LinkedIn: www.linkedin.com/in/christsitguy
See the press release here: SMB Online Conference Press Room.
The theme of this year’s SMB Online Conference is IT Business Reboot – We’ll cover a variety of topics related to re-building your business as if you were starting over today.
Here are the topics for Day Two: June 26, 2013
9:00 AM PST – Karl’s Keynote (Karl W. Palachuk)
10:00 AM Richard Tubb – Effective Business Networking: How to Network Online and Offline
11:00 AM Stacey Powell – Five Magic Tricks to Make Your Numbers Jump Up and Speak to You
1:00 PM Mark Moreno – Serving Larger Clients – The Mid-Market: An Opportunity You Do Not Want to Miss
2:00 PM Josh Peterson – Stop Hiring Your First Sales Person Over and Over Again
(all times are Pacific)
For more information on the conference, visit www.SMBOnlineConference.com.